For Youth by Youth

We would like to thank those who joined our Youth Advisory Group last week! It is great to hear what Australia’s youth think of existing social marketing campaigns, and see the types of messages youth think would more effectively resonate with their peers.

Welcome to SMRTY

SMRTY is a interdisciplinary, cross-institutional research group that seeks to investigate the development of effective behavioural change initiatives targeted directly to and tailored for youth. SMRTYs current projects focus on the identification of effective approaches to communicating the importance of healthier eating practices and greater physical activity to promote health and well-being.

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