VisCom - First Year Design @ UoN

Experimental Zine Project

Posted on July 31, 2017 by Caelli Brooker

ZINE PROJECT

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First Semester Design Projects

DESIGN PROJECTS 1: VISUAL DESIGN EXPERIMENTATION

This first year student brief involves the creation of a personal experimental zine. It explores the integration of a variety of visual media, ideas, processes and practices into a personal visual communication project. Students conceive, design and generate content for the zine format and experiment with the interplay between content, image, type, and graphic elements. They are required to make an edition of three zines and consider aspects and methods of visual reproduction. This project encourages design experimentation and the use of different analogue and digital media and materials in combination.

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Lillian Cassidy

Visual Identity Project

Posted on July 31, 2017 by Caelli Brooker

VISUAL IDENTITY PROJECT

DESN1011

First Semester Design Projects

DESIGN PROJECTS 1: VISUAL DESIGN EXPERIMENTATION

This first year student brief explores the generation and application of a personal Visual Identity. It used the design process to navigate multiple stages in the creation of a logo mark. The brief asks students to explore vector processes and consider typographic style, symbol, shape, tone of voice and colour in communicating a visual identity. Students conceive, design and generate multiple visual ideas for their logo, pitch their ideas, and refine their concepts through design iteration, feedback and reflection. They are required to articulate visual direction through mood boarding and apply their logo to collateral of their choice. This project encourages design prototyping and iteration towards finalised visual identity outcomes.

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Typeface Design Project

Posted on November 1, 2016 by Caelli Brooker

TYPEFACE DESIGN PROJECT

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Second Semester Graphic Design in Practice

GRAPHIC DESIGN IN PRACTICE

A key to unlocking typographic expression is awareness of legibility, and one of the best ways to learn is to design your own typeface. The aim of this project is simply to teach typographic awareness. Many students struggle with juggling multiple parameters in the design of a font such as stroke width, space inside and around letters, proportions and tone of voice, but everyone finds it a rewarding experience in the end.

Hannah Curley Typeface Design 2016

Reid McManus Typeface Design 2016

Amy Lewis Typeface Design 2016

Conceptual Mapping Project

Posted on April 2, 2016 by Caelli Brooker

CONCEPTUAL MAPPING PROJECT

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Second Semester Design Imaging

DESIGN IMAGING 2: DESIGNING PHOTO-BASED HANDMADE IMAGES

LECTURERS: Caelli Jo Brooker + Wayne Thompson + Liz Crichton

This first year student mapping brief explores the process of creating and designing visually through the investigation, use and understanding of a variety of image based media. It explores the relationship between the active process of observation, image transformation, and the production of the visible image as a designed construct.

The project revolves around the creation of a conceptual map of place through creating a suburb brand and emphasising personal narrative and particular meaning for individual students associated with the chosen area. Students are required to conceptualise, develop, create and complete a promotional map of the personal perspectives and features of a chosen location using a variety of imaging techniques – handmade/hand-drawn, digital and photographic. Each student was asked to choose an interesting, amusing, or hidden aspect or feature of their area to emphasise and tell a story from a personal perspective about their suburb. After documenting their location through photomedia, text and sketching, they were tasked with developing an interesting, effective, readable map for their area.

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Fault Magazine Project

Posted on March 19, 2016 by Caelli Brooker

MAGAZINE PROJECT

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Second Semester Design Projects

DESIGN PROJECTS 2: VISUAL DESIGN THINKING

This first year student magazine brief explores the integration of a variety of visual media, processes and practices into a larger visual communication project. Students conceive, design and generate content for an editorial design format and experiment with the interplay between content, image, type and graphic elements. At first year level, this project challenges design thinking, visual communication and reflective processes, whilst encouraging group work through the consistent application of content theme, style guides and art direction.

Each student group decides on a magazine theme and writes an article that correlates with this theme. Once these foundational ideas are established, in practical workshops, students create editorial illustrations and photographic images that complement their articles. After beginning this process by hand, students refine their layout and design skills in digital workshops, working collaboratively to finalise a custom style guide which is applied across all spreads. Group approval and feedback is core to this process.

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FAULT: The Truth Issue

FAULT: The Sustainability Issue

FAULT: The Perception Issue

FAULT: The Habit Issue

FAULT: The Controversy Issue

FAULT: The Difference Issue

FAULT: The Culture Issue

FAULT: The Gender Issue